Leading Australian accounting software provider, Reckon Limited (ASX: RKN) today announced the appointment of Sam Allert to the newly created position of Managing Director, Australia and New Zealand.

Mr Allert, who is currently Managing Director for Reckon’s Accountant Group, will step into the role effective immediately, overseeing both the Accountant and Business Groups for Reckon in Australia and New Zealand.

Reckon has had a number of successes over the last year including re-branding as the company parted ways with QuickBooks, moving to a subscription based revenue model and its shift to the cloud. It also recently released a major update to its Reckon One product which delivers ultimate user experience and affordability in cloud accounting.

Mr Allert’s commitment to championing innovation and his intricate knowledge of the company and the market makes him a perfect choice to lead Reckon’s ANZ region, where he will continue to drive and elevate performance across the Accountant and Business Groups.

Reckon Director and Group CEO, Clive Rabie says, “Having worked with Reckon for over 15 years already, Sam’s experience straddles across all of Reckon’s business products and roles. He is extremely well placed to assume the role of Managing Director, Australia and New Zealand. The change is consistent with our ongoing strategy, including capitalising on cross selling opportunities in the common markets the businesses focus on.”

Mr Allert says “I am energised by our ability to change and grow, and I look forward to the success which lies ahead. We have an amazing team at Reckon and with my new role this will allow us to leverage our teams expertise and provide even more value for our clients.”